💫 About Me

I’m Lucy Rocca - sobriety coach, bestselling author, mother, and founder of Soberistas.

But before all that, I was a woman trying to hold it all together with wine and willpower.

I drank to feel confident.
I drank to cope.
I drank because I didn’t know another way.

For a while, it worked - until it didn’t.

In 2011, after one particularly sobering wake-up call, I realised I couldn’t carry on. I didn’t want to lose everything. But I also didn’t want to spend the rest of my life negotiating with alcohol.

So I quit.

But here’s the thing: I didn’t go to AA. I didn’t call myself an alcoholic. I didn’t relate to the recovery spaces that existed at the time.

I just knew I needed to get alcohol out of my life - for good - and find a way of living that felt like me.

So I started writing.
I got honest.
And I built Soberistas - an online community for women like me who didn’t fit the stereotype, but who were still stuck in a painful, silent battle with alcohol.

🧭 Since Then...

I’ve supported thousands of women in quitting drinking - without shame, without labels, and without waiting until everything falls apart.

I trained as a certified life coach and NLP practitioner.
I wrote five books on women and alcohol.
And I’ve spent the last 14 years creating space for honest, brave, grey area drinkers to get free - and stay free.

✨ I Don’t Believe You’re Broken.

I Believe You’re Ready.

You don’t need a label.
You don’t need to hit rock bottom.
And you don’t need to recover forever.

What you do need is to be met with honesty, structure, and compassion - from someone who gets it.

That’s what I offer.

Whether you’re on Day 1 or Day 101, I’ll meet you where you are and help you take the next step toward a life you don’t want to numb out from.

❤️ My Work Is Rooted In:

✔️ 14+ years of personal sobriety
✔️ Healing from trauma, anxiety, and self-neglect
✔️ NLP and life coaching training
✔️ A decade of real-life experience supporting women worldwide
✔️ Deep respect for your intelligence, complexity, and strength

🤍 When I’m Not Coaching…

You’ll find me walking in nature, spending time with my daughters and grandchildren, working out, reading, writing, or doing absolutely nothing - something I once found impossible, and now consider essential.

🎙 Ready to Connect?

Whether you want to work with me 1:1, join my group support circle, or simply have a chat - I’d love to hear from you.

🔘 Discover the Authentically Sober Program 
🔘 Join the Women’s Sober Circle
🔘 Book a Free Consultation Call